SOUTH AFRICA
adidas Golf Launches adipure footwear Collection

Pure Craftsmanship Meets Pure Innovation,Company Delivers Two Refined High End Golf Shoes

adidas Golf, an industry leader in innovation, technology and performance footwear, has announced the release of a new adipure footwear collection. The collection features two footwear models, the adipure tp and adipure classic. Both golf shoes feature elegant lines, modern classic silhouettes, premium leather and innovative low profile outsoles for the optimal combination of beauty and performance.


adipure tp
Built on a new pureMTO LAST and utilizing a premium ThinSOF hand finished leather upper with climaproof® technology, the adipure tp features a Glassfiber Torsion System placed strategically from midfoot to heel to provide enhanced torsion control, support and stability during the swing. The revolutionary new puremotion® midsole and outsole construction with poured PU provides more cushioning and unmatched comfort. A 10-spike configuration features heat map traction placement and thintech® low-profile technology for improved traction, while Stealth cleats offer a greater surface area contact and improved green friendliness.





adipure classic
Also using the new pureMTO LAST and ThinSOF leather upper with climaproof technology, the adipure classic is constructed with the same revolutionary puremotion midsole and outsole, now with soft EVA cushioning in the heel for lightweight and long lasting comfort. A 7-spike configuration, thintech low profile TPU outsole and Stealth cleats provide improved stability and tour-proven traction.

"The adipure collection is our pursuit at combining game changing technologies with old world craftsmanship," said Masun Denison, Director of Footwear at adidas Golf. "We know there is a market for a timeless looking golf shoe, but we also know that advancements in grip, stability and comfort are things golfers can benefit from. This delicate dance between craftsmanship and technology has led us to our new adipure lineup, which sets a new standard for modern classic footwear."

Continued Jeff Lienhart, executive Vice President of adidas Golf, "This new line of adipure footwear has been meticulously redesigned from the inside out and throughout the manufacturing process, they go through more touch points than any other shoe in our line. The result is a premium, elegantly designed golf shoe with rich detail and un-compromised fit and feel. The adipure collection compliments the rest of the footwear line and is consistent with our adidas Golf standard in terms of game-changing performance and technology."

Available now, the adipure tp is available in: White/Dark Silver Metallic at an RRP of R3499; adipure classic is available in two colorways: Core Black/ Silver Metallic, Cognac Brown/ Silver Metallic at an RRP of R2499.

For more information on adipure, visit adidasgolf.co.za, and join the conversation on Twitter, Facebook and Instagram for more exclusive content.

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